Ornamental Fish International (OFI) is a non-political, non-profit-making organization which actively supports and promotes:
- Ethical trading standards throughout the ornamental aquatic industry
- Responsible collection, production and handling of ornamental fish and other aquatic creatures at every stage of the supply chain
- Ongoing improvements in packing and transportation procedures to ensure the highest possible standards in the welfare of fish and all other aquatic creatures in transit
- Close collaboration with governments, legislative bodies, other political agencies, conservation organisations and all other interested parties to achieve agreed shared aims relating to wild-caught fish, farmed fish and other aquatic creatures
Protection of natural habitats through effective environmental and conservation programmes
- Collaboration with fishermen and communities all over the world to promote ethical and sustainable collection and harvesting of fish and other aquatic organisms, along with the protection of such fisheries and the enhancement of living standards among local communities
- Responsible aquarium and pond keeping in all their aspects
- Raising of awareness regarding the industry, its methods of operation and its activities among non-members of the industry and the general public